The Reference Request Workflow: Who Owns What Between Sales, Marketing, and CS
It's Thursday morning. A sales rep needs a reference for a deal closing Friday. They ping Customer Success. CS says they'll "look into it." Marketing has a case
Tools, workflows, and best practices for running a customer reference program.
It's Thursday morning. A sales rep needs a reference for a deal closing Friday. They ping Customer Success. CS says they'll "look into it." Marketing has a case